Many years ago the music creation industry underwent a very rapid, and for some quite painful, shift from hardware to computer-based production. Though there were teething problems, the ease of use, effortless recalling of previous work and overall efficiency all helped win the day. Except possibly for the listener. Putting the
Prior to joining Jump, Alicia held the role of US Account Executive at Platform PR, where she represented clients in the broadcast, TV, and digital media space. Prior to Platform PR, Alicia worked as a PR consultant for other agencies across the broadcast/professional video sector.
What’s in a name? Branding tips and more. By Victoria Orford Have you ever asked yourself why a company has chosen its name and what the name means? More importantly, how does the name influence your decision to work with that company? What about names of people? How often has the image you
As the dust settles on IBC 2015, the Jump team have spent some time reflecting on the show. What were the key discussion points? Which technology and trends look realistic and which look like a pipedream? Here are a few pointers that we picked up on our travels. What of industry
Alongside the fact that, according to the sages of the internet, you have around eight seconds to impress someone visiting your site for the first time (including load time!), now Google has made it the task even harder. As of this week, sites that aren’t mobile-friendly are going to be
Whether it’s the weather man on your local news, your childrens’ school blog or even Barack Obama, they are all either asking you to follow them on Twitter or encouraging you to look at their blogs, Facebook page, or YouTube account. Social chatter is all around us but what do
Fashion’s come and go; one day you’re in and the next day you’re out. The industry has adopted many guises and the term “broadcast” has always existed to encapsulate what it is that we do. But like dodgy perms and shoulder pads “broadcast” has had its day. What we have